How Barbie Lost Her Groove
Compose a persuasive response that includes the following elements:
Explain why Mattel’s managers were able to slowly change decision making over time and what kinds of cognitive errors contributed.
Explain and comment on any factors related to organizational culture and innovation within Mattel’s setting that might have influenced the company to move in a more positive direction.
Your response should be two pages in length, not including the title page or reference page.